FIGHTING FOR SUPERIOR REPORTAGE, BATTLING HIGH MEDIA COSTS AND DELIVERING OUT-OF-THIS-WORLD RESULTS!
Greetings citizen! If you’re visiting this site there’s a very good chance that you already know product placement in films, TV and OTT programming delivers super-powered exposure for brands. You know it’s the only advertising platform that thwarts commercial skipping and integrates your brand into pop culture with the help of international stars and celebrities. What you need to know is which agency will get your brand onto the screen and into homes.
With over 20 years of product placement experience, HERO has built solid relationships with all of the major studios, the most prolific production companies and key industry professionals who produce the content your customers consume. But there are three primary ways HERO is different from other agencies (other than our team coming to work in unitards and capes).
Our proprietary client interface, or HERO Client Extranet, provides our clients with 24/7/365 updates on every stage of their program. This unique interface and management solution provides unmatched accountability, efficiency and complete transparency. Ongoing updates keep you apprised of every opportunity, placement and result your brand receives. For brands feeding a robust social media program, nothing creates engaging Tweets, Instagram, Facebook or Snapchat posts like sharing the news that your brand has appeared in a film or TV show.
Our Client Extranet lowers operational expenses and allows us to offer brands complete product placement services marketing with a highly competitive, budget-friendly program. Our clients often receive ROIs in the thousands of percent.
BOOTS ON THE GROUND:
The bulk of our clients’ placements are not fee-based and are made through personal relationships with the set decorators, prop masters and producers, etc. on the backlot who make the day-to-day decisions about what gets on film. We stand at the ready with a stocked warehouse of our clients’ product and signage and a response team that would leave The Flash in the dust. But we can’t do it alone. Our clients are part of the show business process. Their quick reactions to our recommendations are paramount to their inclusion and top-shelf placement. We monitor and work with production to ensure final scripts and tight shooting schedules are accommodated in order to ensure a successful product placement campaign.
Learn more about how HERO can help amplify your brand’s story with high profile exposure and impressive ROI!