HERO has made (our) placement happen easily and always in a timely manner considering how quickly things take place when decorating a television show. They have been a great help!
The Good Wife
We diligently investigated a broad spectrum of companies servicing the entertainment industry and selected HERO as the sole product placement company for Omega. Julie Weinhouse’s ambitious estimates of what could be achieved initially seemed to us to be overly optimistic, but we are very pleased to say that she has already eclipsed our expectations, securing placements in several prominent television series and major motion pictures on a global scale. We recommend HERO as a competent guide and honest marketing partner to any company interested in effectively entering this niche.
The HERO team has done a superlative job placing our products and logo. Somehow HERO has managed to make a reusable dry cleaning bag sexy. Not only do we get a boost from seeing The Green Garmento in a movie or TV show, but our brand recognition does as well. Who would have thought that seeing our product in a fight scene in The Amazing Spiderman or on a bus bench on Weeds or in a tour bus in Pitch Perfect would create such a PR stir. The great placement we’ve gotten from HERO provides endless stories to tell for our sales team, PR firm and beyond. They really are our HERO!
We have worked with Julie at HERO for over 10 years now. From day one HERO has been great to work with and helped turn Lumber Liquidators from a no name company to the largest supplier of hardwood flooring in the US.
You are a true blue and wonderful supporter! Thank you so much for everything. It’s such a thrill for all of us – staff, members, board (not just in the U.S. but worldwide) – to see the results of your efforts on Amnesty’s behalf each year. An absolute treat.
HERO really is an agency that delivers above and beyond what it promises. The team’s ongoing initiative and dedication to our brand has meant exceptional results and we have seen numerous recognizable appearances in some very impressive entertainment properties, both in feature films and TV. HERO never stops working for us.
On behalf of Silk Soymilk
Julie is very conscientious about maintaining strong relationships with the people who matter. She takes care of the details that get results for her client. It is with a high level of confidence and regard that I recommend Julie Weinhouse and her company, HERO.
Toyota Motor Sales
In an industry where reputation is everything, Julie has been successful in establishing rapport and trust with virtually every film studio in Hollywood. I have always found her to be honest and straightforward. Whenever we have worked together in the past, she has never let me down.
Sony Pictures Entertainment
In the past, our company has worked with product placement agencies that were more concerned with the quantity of placements versus the quality. HERO saw Select Comfort’s need and focused its energies on providing opportunities with the most value and return on investment.
The HERO team was very clear with the results we could expect, given the time they had to do their job. HERO far exceeded our expectations and has made a huge impact on the final quality of our game. I am looking forward to working with the HERO team as often as I can in the future. They are true professionals and a real pleasure to work with.
THQ (video game publisher)
HERO is easy and enjoyable to work with and I always feel like they are representing our company as if they were one of our own employees. HERO works tirelessly to network on our behalf and get the very best placement they can every time, and they are extremely enthusiastic about finding and landing placements. We have been very happy with all of our placements and downright ecstatic about some of them.
We work with all major brands and agencies, both domestically and internationally, to facilitate placements in each of our films. I have personally worked with Julie for almost 7 years in my current role and have always found her to be among the most proactive, responsive, and professional contacts in our business. She consistently delivers her clients’ products on time, if not early, and is a pleasure to work with on every project. I look forward to working with her for many years to come!
Sony Pictures Entertainment
HERO introduced Haworth to the business opportunity that product placement offers. Thank you for being friendly, professional and very easy to work with. HERO has the contacts and relationships to get high profile exposures for our product. Haworth’s Zody chair is now seen regularly on TV series and feature films. This is generating the interest and inquiries that we expected. HERO is an agency that delivers results! Our placement activities are generating broader interest and demand…….thank you.
HERO has set the standard for excellent product placement for brand names. The HERO website is a timely account of what is going on with your brand, which I have never seen before from a product placement company. The website is super easy to use and understand – a huge selling point when you are looking for product placement. Glass Handbag has gained wonderful placement through HERO. They pay personal attention to every detail. They keep us at the top of our game on a daily basis!
RE/MAX continues to gain incredible exposures through our creative placements orchestrated through HERO. We appreciate the diligence that HERO shows in keeping the RE/MAX image in the forefront for opportunities in television and films. Our placements have generated millions of impressions of the RE/MAX balloon. Thanks for all you do.
HERO’s dedication to finding placements within TV and films is one issue I have never had to worry about. You earned my trust early on and continued to maintain it with your hard work and stellar results.
As we all know, the function of product placement is to keep the public aware of a brand while drawing associations with entertainment properties. Sure you did that. But when I received a call from the head buyer of Wal-Mart, our largest retail outlet, telling me that he had seen our bag in the film “Big Fat Liar” and really appreciated our innovative approach to brand recognition …well, that was the icing on the cake.
I wish every vendor were as competent, accommodating and friendly as HERO. I would happily recommend you to any brand that wishes to gain exposure via embedded advertising.
I’ve work with HERO for more years than I’d like to admit. It’s been a pleasure to have such a great resource of dedicated professionals that consistently deliver time and time again.
Michael Bay Films
Over the last 13 years, HERO has been an incredible contributor and advisor to Panda Express in the entertainment industry. Their professionalism and class have been constant reminders of why a relationship that has blossomed continues to prosper. Most importantly, it’s been a great joy to collaborate and work with HERO. Julie and her team understand and respect Panda’s direction, providing us with quality opportunities. I have every confidence in HERO to represent the Panda name and brand.
I would like to personally thank you for such superb service that you and the HERO team have demonstrated over the past four years. Your team truly defines the word “professionalism.” Isuzu has received such amazing exposure (SPY Kids, The Pledge, Airtouch Commercial, VIP, etc.) through our relationship with HERO Product Placement. This type of placement would have cost a company millions of advertising dollars to secure such exposure.
I certainly appreciate the opportunity to have worked directly with the HERO team. If it weren’t for Isuzu’s limited marketing resources, we would have, with no doubt, continued our efforts in product placement.
American Isuzu Motors Inc.
After eight years of working with HERO, I think it’s safe to say that we consider them a sound investment.
I have worked with HERO frequently throughout my 22-year tenure here at Fox on dozens and dozens of films. I have always found [them] to be reliable and extremely trustworthy!
20th Century Fox
Julie’s consideration of her client’s interests as well as her knowledge, professionalism, and good humor let me recommend her and her company with no hesitation.
We have worked with Julie Weinhouse and her great team at HERO since 2001. They have worked hard on our behalf and we have reaped the benefits of some very unique placements. They do a great job of presenting us with “out of the box” options and pushing to make our visibility the best it can be on the big and little screens.
I have recommended HERO to a number of the brands within the ServiceMaster family, not only because of the placements, but also because of the positive and professional way you worked with us. We truly enjoyed the contact we had with your office.